?? ??? ????? ???/fiercely competitive/cutthroat??, ??? ???????? ???? ?????. ??? ????/achieving goals/reaching objectives ?? ??? ???? ?????. ????? ?????, ???? ???? ????/strategic/well-structured ???? ???? ????? ??? ??/capture/attract. ?? ???/latest trends/cutting-edge design principles ???? ????/i